TOYSRUS.COM

Web site redesign

Design and development of the ToysRus web site's new information architecture, search and checkout functionality. I managed MONKEYmedia's participation in the collection of user data, conducting of competitive and task analyses, creation of task & navigation flow charts, screen schematics and use cases, and preparation for usability testing and design validation. This project was a partnership with marchFIRST.

Shortly before this site architecture was to go live, toysrus.com was purchased by Amazon.com. The purchase meant that Toysrus.com would now use the Amazon.com interface.



Sample flowcharts, use cases and screen schematics from this project are available upon request.